Leading Provider of Highly Scalable Online Services

USSSA Delivers Live and On-Demand Video Worldwide with
Mirror Image’s Dynamic Delivery Network

End-to-End Video Streaming Services Deliver Sporting Events to Fans’ Mobile Devices and Desktops

TEWKSBURY, MA – November 20, 2013 – Mirror Image®, a leading Dynamic Delivery Network (DDN) that enables global organizations to deliver content intelligently with customized targeting logic, today announced it has been selected by the United States Specialty Sports Association (USSSA), the world’s largest multi-sport athletic organization, to stream live video and deliver video-on-demand (VOD) content. Mirror Image’s Multi-Screen Streaming service enables USSSA to deliver live sporting events to any device around the globe.

USSSA is leveraging Mirror Image’s video platform and Live Streaming services to deliver events globally in real-time directly to any device allowing fans to stay connected with games. Mirror Image’s video platform enables USSSA to ingest hundreds of live streams into the DDN and allows their customers to navigate through a custom user interface (UI) to select the game and viewing angle they prefer.

“In an increasingly online and mobile world, it is critical, especially in the sports industry, to cater to on-the-go audiences by delivering live feeds of our events, regardless of where or when our fans are watching,” said Bernie Guenther, Director of New Media for USSSA. “With Mirror Image, we get a very reliable and scalable service, and our customers get the best video experience possible; this is extremely important for our organization. Mirror Image’s Dynamic Delivery Network is future proof – the technology is always up to date with the latest streaming media requirements and delivery techniques.”

Mobile traffic is increasing, with some Mirror Image customers noting that 70 percent of their stream traffic is being delivered to mobile devices. From encoding to analytics, Mirror Image’s streaming media services empower organizations like USSSA to reach and communicate with users—anywhere, anytime.

“Our live streaming and video platform services are designed to help customers create simplified workflows for unique and powerful user experiences,” said Charles White, Chief Revenue Officer for Mirror Image. “At Mirror Image, we are very familiar with the demands of the sports media industry. We are excited to enable USSSA to reach on-the-go fans with fast and reliable video delivery.”

Click here for more information about Live and Video On Demand streaming solutions from Mirror Image.

About Mirror Image
Mirror Image provides a Dynamic Delivery Network (DDN), the next generation CDN, which enables global organizations to deliver content intelligently with customized targeting logic. Dynamic Delivery Networks are created from highly customizable application execution logic and deliver digital content globally, with ultra-low latency to any device type. Through this DDN and its customer focused approach, Mirror Image makes it possible for companies to put their content and applications to the best use possible. For over 16-years, Mirror Image has been working with the largest and most innovative ad-tech companies and brands around the globe.

Founded in 1997, Mirror Image is a U.S.-based company incorporated in Delaware and headquartered in Tewksbury, Mass. To learn more about how Mirror Image is helping companies provide targeted content through its Dynamic Delivery Network, please visit www.mirror-image.com or call +1-866 374-4113. Follow Mirror Image on Twitter @MirrorImageDDN.